Cart Abandonment Rate Statistics in Yemen (2026)
Updated March 2026 · Yemen · Ecommerce
72%
Cart Abandonment Rate
Yemen's high rate reflects challenges in payment systems and trust.
$45 USD
Average Cart Value
Average shopping cart value in Yemeni riyal equivalent is approximately 10,800 YER.
58%
Mobile Commerce Penetration
Over half of Yemen's e-commerce transactions are mobile-based, indicating growth in mobile device usage.
$210 million USD
E-commerce Revenue
Total online sales revenue projected for Yemen in 2026.
1.3 million
Number of Online Shoppers
Number of active e-commerce consumers in Yemen as of 2026.
Key Insight: Yemen's e-commerce sector faces significant hurdles, with a high cart abandonment rate of 72%, mainly due to payment security concerns and limited digital infrastructure. The average cart value remains modest at $45 USD, but mobile commerce continues to thrive, accounting for 58% of transactions, driven by widespread mobile phone usage. Overall, the sector shows steady growth, with revenues reaching an estimated $210 million USD and over 1.3 million online shoppers.
Frequently Asked Questions
What are the main reasons for high cart abandonment in Yemen?
Security issues, limited payment options, and trust concerns contribute significantly to the high abandonment rate.
How is mobile commerce impacting Yemen's e-commerce growth?
Mobile commerce is a key driver, making up over half of transactions and expanding access to online shopping for more Yemenis.
Methodology
These projections for Yemen are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: March 2026.
SR
StateGlobe Research
The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.
This Statistic in Other Countries
More Statistics for Yemen
Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.