Google Ads CPC and Paid Advertising Statistics in Algeria (2026)

Key Insight: Algeria's digital advertising market in 2026 shows a steady increase in Google Ads CPC, reaching an average of $0.45 per click, driven by rising competition among advertisers. The total digital ad spend is estimated at $150 million, reflecting growing internet penetration and mobile usage. PPC campaigns continue to perform well with a CTR of 4.8%, indicating effective targeting and ad relevance, especially on mobile devices which account for 62% of ad spend.

Methodology

These projections for Algeria are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: April 2026.