Ctv Ad Spending Statistics in India (2026)
Updated March 2026 · India · Digital Advertising
$2.8 billion
CTV Ad Spending
Projected annual expenditure on connected TV advertising in India
45%
Digital Ad Market Share
Share of digital advertising within India's total ad industry in 2026
$9.5 billion
Mobile Ad Spend
Annual mobile advertising expenditure in India
560 million
Online Video Viewers
Number of online video viewers consuming content via connected devices
75%
Digital Ad Penetration
Percentage of internet users exposed to digital advertising in India
Frequently Asked Questions
Methodology
These projections for India are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: March 2026.
SR
StateGlobe Research
The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.
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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.