Ad Creative Performance Statistics in Cambodia (2026)
Updated April 2026 · Cambodia · Digital Advertising
2.8%
Average Click-Through Rate (CTR)
Digital ads in Cambodia achieve a 2.8% CTR, reflecting increased user engagement this year.
$0.35 USD
Average Cost Per Click (CPC)
The average CPC for digital ads stands at $0.35 USD, indicating competitive advertising costs.
USD 520 million
Ad Spend in Digital Media
Cambodia's digital advertising spend is projected to reach USD 520 million in 2026.
4.5%
Mobile Ad Engagement Rate
Mobile ads see a 4.5% engagement rate, driven by high mobile internet penetration.
78%
Video Ad Completion Rate
Video ads are completed 78% of the time, indicating strong creative engagement.
Key Insight: Cambodia's digital advertising landscape has grown significantly by 2026, with increased ad spend and higher engagement rates. Mobile devices dominate user interactions, making mobile-first creative strategies essential for marketers. The average CTR of 2.8% suggests that consumers are more receptive to targeted, engaging ad content tailored to local preferences.
Creative effectiveness is further evidenced by a 78% video ad completion rate, demonstrating the effectiveness of visual storytelling. As digital penetration deepens, brands are investing more in video and mobile advertising to maximize reach and ROI in this emerging market.
Frequently Asked Questions
What is the main driver of digital ad growth in Cambodia?
The rapid increase in mobile internet usage and smartphone penetration drives the growth of digital advertising in Cambodia.
Which type of ad format is most effective in Cambodia in 2026?
Video ads are the most effective format, with a high completion rate of 78%, engaging viewers effectively.
Methodology
These projections for Cambodia are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: April 2026.
SR
StateGlobe Research
The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.
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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.