Email Click Through Rate Statistics in Cambodia (2026)
Updated April 2026 · Cambodia · Email Marketing
3.8%
Average Email Click-Through Rate
Cambodia
21.5%
Email Open Rate
Cambodia
78%
Mobile Email Access Percentage
Cambodia
1.2%
Average Email Bounce Rate
Cambodia
$0.065
Average Revenue per Email
Cambodia
Key Insight: Cambodia's email marketing landscape in 2026 shows a steady increase in engagement, with a click-through rate of 3.8%. The open rate of 21.5% indicates growing effectiveness of targeted campaigns amidst rising internet penetration and mobile usage. The majority of Cambodians access emails via smartphones, accounting for 78%, which emphasizes the importance of mobile-optimized content for marketers targeting local audiences.
Despite moderate open and click-through rates, email marketing remains a cost-effective channel in Cambodia. Brands are leveraging local languages and culturally relevant content to boost engagement. The low bounce rate of 1.2% reflects improved list management and deliverability. As digital literacy and online shopping grow, email marketing is expected to become even more vital for local businesses aiming to reach consumers effectively.
Frequently Asked Questions
What is the average email click-through rate in Cambodia in 2026?
The average email click-through rate in Cambodia in 2026 is projected to be 3.8%, indicating moderate engagement levels.
How important is mobile for email marketing in Cambodia?
Mobile access accounts for 78% of email usage, making mobile-optimized campaigns crucial for effective marketing strategies.
Methodology
These projections for Cambodia are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: April 2026.
SR
StateGlobe Research
The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.
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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.