SaaS Churn Rate Statistics in Lithuania (2026)
Updated April 2026 · Lithuania · Saas Software
8.5%
Average SaaS Churn Rate
Represents the percentage of SaaS customers lost annually in Lithuania
€420 million (approx. $460 million USD)
Total SaaS Market Revenue
Total SaaS revenue generated in Lithuania in 2026
230
Number of SaaS Providers
Number of active SaaS companies operating within Lithuania
91.5%
Customer Retention Rate
Percentage of SaaS customers retained annually
€4,600 (approx. $5,050 USD)
Average Contract Value (ACV)
Average annual revenue per SaaS customer
Key Insight: Lithuania's SaaS sector continues to grow steadily, with a churn rate of 8.5% in 2026, indicating improving customer retention compared to previous years. The total market revenue has reached approximately €420 million, reflecting increased digital transformation in local businesses. The number of SaaS providers has expanded to 230, driven by technological adoption and a supportive startup ecosystem, which fuels competition and innovation.
Customer retention is strong at 91.5%, showcasing the effectiveness of SaaS companies in maintaining their client base. The average contract value has increased, signaling higher demand for sophisticated software solutions. Lithuania's digital infrastructure and skilled workforce contribute significantly to this growth, making it an attractive market for SaaS investments and new entrants aiming for regional expansion.
Frequently Asked Questions
What is the typical SaaS customer retention rate in Lithuania?
In 2026, the average SaaS customer retention rate in Lithuania is approximately 91.5%, indicating strong customer loyalty.
How has the SaaS market revenue evolved in Lithuania by 2026?
The SaaS market revenue in Lithuania has grown to around €420 million, reflecting steady expansion and increased digital adoption.
Methodology
These projections for Lithuania are derived from cross-referencing publicly available government data, industry reports from organizations such as the ITU, World Bank, and Statista, and historical trend analysis. Figures represent 2026 estimates based on compound growth modeling and may differ from actual outcomes. Last reviewed: April 2026.
SR
StateGlobe Research
The StateGlobe Research team analyzes digital marketing, SEO, and web technology trends across 200 countries. Our 2026 projections are based on industry reports, historical data patterns, and expert analysis.
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Disclaimer: All statistics presented are 2026 estimates and projections based on industry trend analysis, historical data, and publicly available research. Individual data points may vary from actual figures.